@Ecopreneurist : Top 10 Green Marketing Campaigns @InspiredEcon

They all share in their innovation and how they changed the conversation about how to market green

via Ecopreneurist | A blog for and about eco and social entrepreneurs, startups, cleantech, web 2.0 and disruptive business ideas..

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Project Mainstream @CircularEconomy @Davos

Decoupling growth from resource depletion-The potential for innovation, #jobs creation and economic development is huge. @EllenMacArthur @McKinsey (click on the link below for information on the initiative from the World Economic Forum in Davos)

via Circular Economy | World Economic Forum – Circular Economy.

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10 #apps to green your business in 2014 | @GreenBiz #sustainability

Highlights certain types of application categories that are likely to become more active during 2014, and which have the potential to emerge as increasingly valuable research and procurement tools. (Click on the link below for the full GreenBiz article) 10 apps to green your business in 2014 | GreenBiz.com.

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How small green team can transform large corporation on Environmental Expert

If you are a green team in a large corporation, NGO, university, government, city or neighborhood, take a look at these smart strategies full case study here. They have been shown to deliver results. (click on link below for original source article)

via How small green team can transform large corporation on Environmental Expert.

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Two Degrees of Responsibility: Business in a Climate-Constrained World | BSR Insight @EdwardJCameron

BSR’s approach will provide a menu of options that are significant but also feasible in terms of existing technologies, conceivable financial boundaries, and the timeline necessary to avoid dangerous climate change. Our approach will also mean we don’t need to wait for a climate silver bullet. There are actions every company can take right now to make real progress. This article (click on the link below for full article) is the first in a series on BSR’s new initiative “Business in a Climate-Constrained World.” Read our next article on the changes that business—and BSR—must make to address climate change.  

via Two Degrees of Responsibility: Business in a Climate-Constrained World | BSR Insight | BSR.

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Sustainability Insights: Learning from Business Leaders | @SustainBrands

Sustainability Insights: Learning from Business Leaders is a Coca-Cola Enterprises report written by the Economist Intelligence Unit (EIU). It investigates European companies’ experiences in setting and pursuing sustainability objectives — the measures that have worked well, and those that have not. To shed light on this, the EIU conducted a survey of 334 executives based in Europe in August 2013. Over three-fifths (62%) of the respondents are board members or C-level executives, the rest being other senior managers. Drawn from a range of industries, half of the firms surveyed generate over US$500m in annual revenue and 25% of respondents had direct authority over their organization’s sustainability endeavours.
READ MORESustainability Insights: Learning from Business Leaders | Sustainable Brands.

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5 Ways To Create A Culture Of Sustainability In Any Company | Co.Exist | ideas + impact

No matter where a company is on its sustainability journey, it can go further. The more its people are aligned, the faster the progress. In trying to set goals for your company, thinking about them in terms of people will help ensure success.(click the link below for the full article)

via 5 Ways To Create A Culture Of Sustainability In Any Company | Co.Exist | ideas + impact.

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How to recycle your energy reduction programme | Employee Engagement | @2degreesnetwork

Celebrating success is vitally important; your people have worked hard on these initiatives, and you want them to work hard on the next set. Ensure that the rewards you identified in the ‘Assess’ stage are delivered, and that these are communicated throughout your company.(click on link below for full article)

via How to recycle your energy reduction programme | Employee Engagement | 2degrees.

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How eBays radical efficiency plan benefits from employee engagement | GreenBiz.com

. “When you start getting people excited because you have shown them the implications of their decisions, there are just amazing things that can happen. The conversations internally, this quarter, are so different than they were last were because people have context, they understand how the dots connect, and they can really start driving some extreme efficiency decisions and some extreme productivity decisions.”(click on the link below for the full article)

via How eBays radical efficiency plan benefits from employee engagement | GreenBiz.com.

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How firms innovate their business models for sustainability | GreenBiz.com

SustainAbility recently began an analysis of 85 companies and their business models to better understand what innovation in this area looks like. For an overview, click on the link.

via How firms innovate their business models for sustainability | GreenBiz.com.

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